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In this week’s Platform Five: Twitter tests a ‘Leave this Conversation’ option

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What’s changed in the last seven days? What does it mean?

Twitter is working on a ‘Leave this Conversation’ option, Instagram adds new features to protect users, and Reddit tests new TikTok-like video feed.

Let’s take a look at these changes in more detail.

Twitter is working on a ‘Leave this Conversation’ option

The new option would enable Twitter users “to untag themselves from a discussion, and keep them from being mentioned again within that thread”. Users would also no longer receive notifications from that discussion thread.

Read more here.

Instagram adds new features to protect users

Instagram is continuing to expand its user protection features with a “new set of options to help people – specifically high profile users – manage their interactions within the app, and avoid offensive comments and messages directed their way.”

Read more here.

Reddit tests new TikTok-like video feed

Reddit is building on short-form video’s popularity with this new update. According to Reddit, iOS users now have a button to the right of the search bar that will take them directly to short-form videos displayed in a TikTok-like way.

Learn more here.

Snapchat launches ‘Snapchat Trends’

Snapchat Trends is Google Trends but for Snapchat. The new “tool enables marketers to conduct research around specific keywords and terms, based on mention volume within the app, in order to determine their relative popularity and how discussion around such changes over time.”

Learn more here.

YouTube adds video chapter listings in search

In July, YouTube announced it would be automating chapter segmentation for all videos. Now, video chapters get their own search element, “which will enable users to hone their search down to specific elements of each clip”.

Read more here.

Missed last week’s edition? You can check it out here.

Follow us on Twitter to stay up to date with the changes as they happen.

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