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In this week’s Platform Five: Meta expands ‘Redirect Initiative’

Platform Five – 314

What’s changed in the last seven days? What does it mean?

Meta expands ‘Redirect Initiative’, Instagram adds new features for Safer Internet Day, Pinterest announces second annual ‘Pinterest Presents’ conference, Messenger adds new Valentine’s Day features, and Twitter tests new ‘articles’ option.

Let’s take a look at these changes in more detail.

Meta expands ‘Redirect Initiative’

Meta has announced its ‘Redirect Initiative’ will be extended to Pakistan and the UK in an expansion of its efforts to stop the potential radicalisation of people through its apps. If a person searches on Facebook using words linked to organised hate or violet extremism, the top search result will be a link to resources and support.

Learn more here.

Instagram adds new features for Safer Internet Day

Instagram is rolling out new features for Safer Internet Day, including its new ‘Your Activity’ display to enable easier content management within the app. There will be expanded access to its Security Check-up tool to help users improve their experience.

Read more here.

Pinterest announces second annual ‘Pinterest Presents’ conference

Pinterest is bringing back its virtual ‘Pinterest Presents’ conference this year, providing new insights into key usage trends, platform features and future updates. The theme for the conference will be ‘It’s different here’.

Find out more here.

Messenger adds new Valentine’s Day features

Messenger has announced new features to coincide with Valentine’s Day, including expanded voice messages, split bill payments, and voice message previews. There will also be new artwork and interactive options including sticker packs and photo frames on Messenger Kids to help them share virtual valentines with approved contacts.

Read more here.

Twitter tests new ‘Articles’ option

Twitter is currently working on a new ‘Articles’ function, which appears to provide a way to create blog posts within the app. A test tweet featuring the function was recently spotted on the platform.

Learn more here.

Missed last week’s edition? You can check it out here.

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